Behind Velvet Knot
Meet Founder
Shinade N.
Shinade Nair is a visionary interior architect, creative director, and multidisciplinary artist with over two decades of international experience shaping high-end residential and commercial spaces across Africa, Europe, and New Zealand.
Holding a BA Honours Degree in Interior Architecture (Cum Laude) from Nottingham Trent University, Shinade’s career spans senior leadership roles in renowned design studios, where she has led multimillion-dollar projects, managed large creative teams, and delivered refined, functional environments for discerning global clients. Her work is recognised for its balance of artistic sensitivity and rigorous execution—combining advanced space planning, material intelligence, and an intuitive understanding of how people inhabit space.
Beyond architecture, Shinade is the founder and creative force behind multiple successful creative ventures, blending interior design, photography, styling, and fine art. This multidisciplinary approach informs her distinctive aesthetic—one rooted in storytelling, emotion, and timeless design. Her global upbringing and professional experience across South Africa, London, Zanzibar, Spain, Turkey, Tanzania, and New Zealand have deeply influenced her visual language, resulting in work that feels both worldly and deeply personal.
An award-winning designer and sought-after creative leader, Shinade has been named Designer of the Year, featured as an industry conference speaker, and recognised for excellence in leadership and innovation. Today, her work continues to explore the intersection of form, femininity, and narrative—creating spaces and imagery that feel intentional, soulful, and enduring.
Customer Relations Manager
Meet Ellie
Ellie is the friendly face behind every client interaction, ensuring seamless communication and exceptional service. With a keen eye for detail and a passion for building lasting relationships, she keeps projects running smoothly and clients feeling supported at every step.
Crafting spaces that feel as good as they look — thoughtful, refined & real Transform your home with intentional design & colour — Book a free style chat today!